Paid Media Marketer at Cognition
San FranciscoMarketingFull-timePosted 8 months ago
About the role
As published on Cognition's job board.
WE ARE AN APPLIED AI LAB BUILDING END-TO-END SOFTWARE AGENTS.
We're the makers of Devin, the first AI software engineer.
Our team is extremely talent-dense. Among our founding team, we have world-class competitive programmers, former founders, and leaders from companies at the cutting edge of AI including Scale AI, Palantir, Cursor, Waymo, Tesla, Lunchclub, Modal, Google DeepMind, and Nuro.
Building Devin is just the first step—our hardest challenges still lie ahead. If you’re excited to solve some of the world’s biggest problems and build AI that can reason on real-world tasks, apply to join us.
ABOUT THE ROLE
We're looking for a hands-on digital marketer to own Cognition's paid channels and scale them from early traction to $1M+/month in spend. You'll manage our agency partners while running key channels yourself, build and refine our measurement infrastructure, and figure out which channels actually work for converting our target customers as we scale up spend.
You might:
- Run and optimize campaigns across Google, Meta, Tiktok, Instagram, Youtube, LinkedIn, Reddit, and X while managing budgets, testing creative, and driving down CAC week over week.
- Manage our paid media agency relationship: set priorities, review performance, decide what stays outsourced vs. comes in-house as we scale.
- Scale campaigns spanning from self-serve developers to large enterprise buyers.
- Test 10+ new ad concepts per week across channels, working with our designer and creative partners to iterate on what's converting.
- Stand up new channels (programmatic, podcast ads, CTV) as we prove out the core ones and expand spend.
You should be:
- A channel operator. You've actually been in-platform managing campaigns, not just reviewing dashboards. You know what a good campaign structure looks like and can troubleshoot conversion tracking issues yourself.
- AI-native. You get superpowers by using the latest AI tools to accomplish your work faster and with higher quality. Your instinct is to automate everything.
- Analytically rigorous. You can measure the incrementality of a test with statistical significance and resist the urge to call a winner too early.
- A creative marketer. You love ideating new marketing campaigns, creative angles, and copy that resonates with customers.
You might have:
- 2-4 years of experience managing digital marketing campaigns
- Hands-on experience with Google Ads and/or Meta Ads Manager
- Managed $50K-$250K/month in spend and scaled budgets while maintaining efficiency
- Set up or significantly improved conversion tracking and attribution
- Worked with creative teams or agencies to iterate on ad concepts at high velocity
OUR COMMITMENT
Equal Opportunity. Cognition is an equal opportunity employer. We do not discriminate on the basis of any protected characteristic under applicable law. We are committed to providing reasonable accommodations for candidates with disabilities throughout the hiring process - please let us know if you need any. Cognition also considers applicants with criminal histories consistent with the SF Fair Chance Ordinance and similar local laws.
Data Privacy and Arbitration: By submitting your application, you agree to our Global Applicant and Job Candidate Privacy Notice https://cognition.com/documents/Cognition-Global-Applicant-and-Job-Candidate-Privacy-Notice.pdf. For US applicants, by submitting your application, you agree to the Applicant Arbitration Agreement https://cognition.com/documents/Cognition-Applicant-Arbitration-Agreement.pdf.
Before you apply
- Scan your resume against this posting to see which of its terms you are missing.
- Tailor your resume so the summary and bullets use the posting's own wording where it is true for you.
- Read the marketing resume guide and the interview questions for the role.
- Apply on Cognition's site. Applications never pass through OneTwo Resume.
About Cognition
Applied AI lab that builds Devin, an autonomous AI software engineer, along with other coding agents and tools.
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